A supplier’s guide to taking advantage of surging demand
Copper is an essential component across almost every industry and throughout our day-to-day lives. Applications for ‘the red metal’ are so ubiquitous that demand for copper is always high. But demand is set to increase even further.
In fact, the global copper market is anticipated to reach US$171.96 billion by 2023 at a CAGR of 4.9%.
So what is behind growth in the industry and how can copper suppliers take advantage? Download this eBook to find out. You'll learn:
Which areas are driving increased demand, such as the rising popularity of electric vehicles and the continued industrialisation of emerging economies
The role copper plays in helping to deliver clean water and ensure public health
Why suppliers need to take a digital approach to sales and marketing to take advantage of new opportunities
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